Friday, January 10, 2014

8 Keys To Effective Female Assertiveness




By:   Priscilla A. Wainwright, Ph.D., CPC


            Look, Tigress.   Everything in life is directed and controlled by Mindset.    Assertiveness is no exception.   HOW EFFECTIVE you will be at asserting yourself depends on your belief about (A) your own worth and rights to have your way or state your case, (B) your degree of self confidence, (C) your relative power vs the other person(s) with whom you’re asserting yourself, and (D) the probability of a successful outcome.

            Sometimes in difficult situations, you may need to practice in advance, especially if being assertive is not your normal way.   Dottie Doormat needs to practice stepping up to the plate, while Betty Brash needs to work on toning down.   Remember:   The goal is to obtain willful cooperation; not win-lose.

            All that said, here are some essentials:

1.         COME FROM POWER.   Assume your worth and your right to your opinion and faith in your point of view.   Fear of rejection and disapproval is the biggest enemy of assertiveness.    If you are typically passive, you may not be taken seriously if you let those fears stand in your way.   Own your space and stay in charge.

2.         WATCH YOU TONE OF VOICE.   Be clear and forthright.   Breathe.   Use your big girl voice and speak with conviction in your voice.   After all, what you’re dealing with is important to you.   Be sure your voice conveys both that importance and your personal power.

Keep your tone calm and level with a moderate volume.   Do not raise your voice at the end of a sentence, nor sound angry.

3.         BALANCE FIRMNESS AND KINDNESS.   Show equal respect for yourself and the other person.   The point (and trick!) of assertiveness is making a firm case without making the other person defensive and/or angry.   You want to keep the interchange conversational and bring it to a successful conclusion.

Avoid name-calling, belittling, you-messages, and accusation at all costs!   (Betty B., this will be tough for you.   You gotta keep the reins on.)    Use “I-messages”.   Confront politely and caringly.   Keep anger in check.   (This is important for you, too, Dottie D. if you’re now at the point you want to explode!).    Let the other person maintain his or her ego and sense of worth.

4.         WATCH YOUR POSTURE AND FACIAL EXPRESSION.    Your non-verbals count as much (or even more) than your verbals in making your case successful.   This is particularly true if the other person knows you well and has a history with you, and if “assertiveness” is a departure from your normal pattern.

Non-verbals must match your tone and verbal presentations.   You must look like your talk, because if there is a mismatch, the other person will believe the non-verbals first.

Dottie D., stand up;  Betty B., sit down.   If sitting, sit upright or lean forward.   Do not lean back.    This is about energy control.

Be careful not to scowl.   Smile occasionally when appropriate.   Use appropriate gestures.   No finger-pointing.

5.         STATE YOUR CASE CLEARLY AND DIRECTLY.     We girls have a tendency to sometimes over-talk a situation and throw in too much detail or unnecessary verbiage.   This point is especially important if you’re talking with a guy.  Guys don’t always mean to do it, but they tend to tune out extraneous words.   Show them the big tree, not a jungle.   Extra words cloud the point, and he may miss it.   But this step is important when dealing with a woman also.   Don’t let your passion for your cause erupt into a verbal barrage.

6.          STICK TO YOUR GUNS.     Refuse to back down.  If you cave in, the other person may not take you seriously next time.  There are only 3 possible acceptable outcomes, and you know this going in.  (A)  You get your way,  (B)  You reach a compromise that is truly and honestly acceptable to you, or (C)  You agree to disagree.

There is actually a 4th possible acceptable outcome:  in your conversation, you honestly see the other’s point of view and are willing to back off or change your position.  This is not caving in.  It is an honest recognition that maybe you were wrong or misinformed, or there is a better solution that you hadn’t recognized before.  There’s a big difference.

Whatever, you want to end on friendly terms if possible.

7.           USE THE  “BROKEN RECORD” TECHNIQUE IF NEED BE.     (Phonograph record, that is, for those of you who may not be old enough to remember what they were <…..>.)  You have your central point and you keep repeating it.  For an example, returning an item to a clerk in a store you is reluctant to refund your money:  “I want my money back!”  (clerk refuses) “Yes, but I want my money back!”  and so on.

The Broken Record Technique shows that you will not back down nor go away.  You state your point without undue explanation.  It is not appropriate for all situations, but very effective when it is appropriate.

8.          PRACTICE, PRACTICE, PRACTICE.    If assertiveness is a departure from your normal stance,  Practicing beforehand will help you becone believable and successful.

After all, it all comes back to attitude.  Practice will help you to develop and maintain an attitude that will promote your success.  Dottie, if you find it hard to speak up, or Betty, if you just can’t tone it down, coaching can help. Believe me, the benefits will far outweigh the time and energy involved.


Clearly, much more could be said about assertiveness.  However, following these steps will boost your credibility, improve your success, and perhaps help an important relationship to heal.

Rise up and ROAR, Tigress.

____________________________________________


Priscilla teaches assertiveness, both in private coaching and for groups.  Contact her at   pris@ScarvesStyleAndGlory.com.

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